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This New App Lets You Shop On-screen Characters’ Looks, Instantly

OMFG, ya’ll. There’s a new app that allows you to shop on-screen characters’ looks (And stuff!) instantly. First thing’s first: where in the fashion-god’s name was this when Gossip Girl was a thing?! Anyways, follow the link below to read
8 Ulta Shopping Hacks You’re Not Supposed To Know

8 Ulta Shopping Hacks You’re Not Supposed To Know

Remember when these Sephora shopping hacks changed your life for the better? Well we didn’t forget Sephora’s counterpart, Ulta! Follow the link below to see 8 Ulta shopping hacks you’re not supposed to know, but now you do. #SorryNotSorry Read

The Best Places To Shop For Your Body Type

If there was ever a time in fashion history where body diversity has been celebrated, it’s now (yes, we still have a long way to go, but we’re getting there)! This does, however, make shopping a tad difficult, trying to

5 Shopping Apps Fashion Editors Use

Cell phone storage is a precious thing, not something that can be used all willy nilly on just any old app. So when it comes to shopping apps – which the lazy girl in all of us has embraced –

Science Says: Retail Therapy Can Make You Feel Better

A new study found that retail therapy can actually make you feel better… We’re going to nickname this study “Stating the Obvious,” but since this is something we’ve been trying to convince our boyfriends and husbands of for years (and

7 Insider Tips For Finding The Best Stuff At Forever 21

I have a love-hate relationship with fast-fashion brand Forever 21. Love it because it’s cheap (duh), hate it because it’s ridiculously annoying to navigate their giant store, and even to peruse their ample online offerings. But alas, the price and

BOPIS: The Shopping Strategy On The Rise, And Which Store Does It Best

Stylish women are always smart shoppers. They know the 3-4-17 rule, the buy it for life rule, and they never make these makeup shopping mistakes. You know what else they take advantage of? BOPIS. Don’t know what that means? Neither

The Most Common Shoe-Buying Mistakes, And How To Avoid Them

What’s the only way to avoid having to make pesky returns? Buy right in the first place. Yes, easier said than done, but going in armed does wonders. Follow the link below to read the most common shoe-buying mistakes, and

Lauren Conrad’s Christmas Shopping List

Lauren Conrad is one of those chicks who always has it together, so it’s no wonder we’re still weeks away from Thanksgiving, yet she already has a list of Christmas gifts picked out to purchase. And well, we guess it’s

The 3-7-14 Shopping Rule That Will Stop Unnecessary Purchases

We’re all about smart shopping here at Health Beauty Life, because when you have a style obsession without an unlimited budget, it only makes sense to be sure you’re being the smartest little consumer you can be. Well costume designer

8 Ways Stores Trick You Into Buying More

Tricky little tricksters! As if we needed any help spending more money than necessary when shopping, stores knows exactly how to increase their sales, and it involves a lot of sneaky tactics. Follow the link below to learn 8 of

Be The First: Here’s When Your Favorite Retailers Drop New Merchandise

One of the things all impossibly glamorous and stylish women know how to do is shop smart, whether that’s knowing how to get the most out of Sephora, the best underground sites to shop, or avoiding the makeup shopping mistakes

5 Makeup Shopping Mistakes (And How To Fix Them)

Hopefully you’re shopping at stores like Sephora who have amazing return policies, but either way, disappointing makeup purchase aren’t fun. We’d rather get it right the first time. To help, we have the 5 most common makeup shopping mistakes women

5 Sephora Shopping Hacks Every Beauty Lover Should Know

You’re going to shop at Sephora no matter what, so why not be the smartest Sephora shopper you can be? What exactly does that mean? We’re going to tell you. Follow the link below for 5 ways to get the

Under-The-Radar Online Shopping Sites To Dress Original

Mainstream shopping sites are great go-tos, but not so great when you want to be original, instead of the third girl to show up at the party in the same Forever21 top. To help avoid this same-shirt pitfall, Team Zoe

Vintage Shopping Secrets From Fresh Off The Boat’s Constance Wu

Constance Wu earned multiple nominations for her breakout role as the quick-witted Jessica Huang on ABC’s Fresh Off the Boat, but acting isn’t her only skill. Turns out, she’s also a pro in the vintage fashion department. Follow the link

Buy It For Life: The New Shopping Philosophy That Will Change Your Life

You’ve already started stalking these beauty threads on Reddit for never-before-seen tips and tricks. Well guess what? Reddit has fashion threads too, and Who What Wear recently came across a new shopping philosophy that could possibly change your life. It’s

Will This New Site Change The Way You Shop?

Attention fashionistas: if you love online shopping and saving money, there’s a new site in town that’s aiming to change the way you shop: Jet.com. The brand-new site—which launched on Tuesday—caters to style-savvy bargain hunters by offering big-time deals on fashion items, beauty products,

How to NEVER Pay Full Price for Beauty Products Again

Why would anyone pay full price when they don’t have to? Our thoughts exactly. And guess what, when it comes to beauty products, you don’t have to! Because even we beauty junkies who try to get our hands on everything

12 Best Picks From the Nordstrom Anniversary Sale

All year, you’ve been eyeing that Rebecca Minkoff crossbody and those rag & bone skinnies. Well give thanks to the fashion gods (particualrly the ones who deal in sales), because the Nordstrom Anniversary Sale is about to make all of your

Shopping Mistakes Most Women Make (And How To Avoid Them)

As far as shopping goes, you’re great at it in the sense that you can walk in and walk out with several bags full in under an hour, and you never have trouble finding things you like. But head to

25+ Super Sales to Celebrate the 4th of July

Ohh, we just love the way the fashion and beauty industry celebrates holidays: sales! Stores and brands are offering deep discounts around summer’s biggest holiday, so before your BBQ and fireworks-filled weekend, you might want to check these out. Follow

How Fashion Girls Find The Best Stuff at Forever 21, H&M & Target

So I have this friend, and she is by far the most well-dressed and put together friend I have (also the most successful career-wise). After staying with her for a month, and constantly asking her “where did you get that?”

Retail Therapy Is Real: How Not to Hate Shopping

One of the toughest personality trait combos is loving fashion, yet not loving shopping. Seriously, that is a thing. But calling it “retail therapy” isn’t just something we shopping-lovers tell ourselves (and our husbands) to justify the act- shopping truly
The 5 Best Sites for Affordable New Year’s Eve Party Dresses

The 5 Best Sites for Affordable New Year’s Eve Party Dresses

Some might say New Years Eve is just another night, but we respectfully (and violently) disagree. We don’t know about you, but we’ve made plenty of mistakes that we’re excited to leave behind in 2014…like the time we attempted Kylie
12 Sites You’ve Never Heard of to Shop this Holiday

12 Sites You’ve Never Heard of to Shop this Holiday

We don’t know about you, but shopping from home in our PJs is definitely the way to go. No need to fight traffic and crowds, or feel disappointed by the limited selection at department stores when you can sit on
Christmas Shopping Tips…in October

Christmas Shopping Tips…in October

Why are we writing about Christmas shopping in October? Because if our readers are anything like us, they shop for themselves around the clock all year, but when it comes to Christmas shopping, they tend to procrastinate until the last
2014 Father’s Day Gift Guide

2014 Father’s Day Gift Guide

We know your Dad is one-in-a-million, but for gift buying purposes, we’ve broken Dads up into 14 categories, and picked our favorite Father’s Day gifts for each. Bar Dad Beer of the Month Club Make Your Own Whiskey Sense-of-Humor Dad