Urban Outfitters isn’t a retailer you would expect to be placed in a similar category as Sephora…until now. Well at least it’s heading that way. The best part? Unlike Sephora, UO’s expanding beauty offering is full of indie beauty buys, as well as mainstream picks. Follow the link below to read more about why you might want to start considering UO for your beauty needs, and to see some of their killer selection..

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